Hey folks! I'm Roj!

I’ve been very vocal about my concerns of this acquisition, especially on the Corona Facebook group. But I have a vested interest in seeing Corona succeed and so I want to help in any way I can.

I think one way to do that is to spread the word about Corona in as many places as we can. Corona has a great community but it’s all limited to these forums. Other platforms, like Unity for example, always have some sort of buzz around them. I see all sorts of news, tutorials, etc about Unity all over the place.

I think Roj’s plan to showcase Corona in the upcoming conferences is a great idea. But I also think if we want to see the Corona community grow and be successful, then us developers need to start creating the same buzz for it that other platforms have – whether it’s posting tutorials or articles on places like Reddit or GamaSutra, or just talking about Corona on Twitter, or just proudly stating that your newest game was made with Corona. We need people to see how easy and fast it is to create apps using Corona.

My favorite part of the video is the fact that they will allow plugins for other network. I know two (inMobi and Pollfish) that have tried in the past few months to get their plugins included and were denied. 

Why not make a logo “Contrubutor for Corona SDK!” (trademarked) and allow developers to ‘buy’ it? When they do, they get a license to add that logo in the menu of their games - which shows to everyone they contributed to Corona

It would allow everyone who wants to contribute to do it (could be “contributor” badge, “golden contributor” badge and “platinum contributor” badge)

Since developement is something that needs to be ongoing, add a “2015” on it, and “2016” for the next year.

I don’t like ads, and this is actually what I intend to do in my games

Hello. I’m not a very active user, and I know the topic is long dead (sorry for necroposting), but I just wanted to say that I applaud the decision of Roj and Perk to keep Corona SDK free. Personally, I’ve just started using Corona SDK and I don’t have a history of app development, so right now I’m investing my own money to work on my apps. This means paying for a Pro license would be a significant expenditure, considering how much you need to pay overall to make an app: app license, artwork, other apps like Sketch, etc. Perk is a big business and I’m sure they have a sustainable business model. No need to jump ship.

@jjsanchezramirez - thanks!  the way you’re thinking about things is exactly why it makes sense to keep the SDK free now and into the future.  

Happy new year!

I just started working with the Fuse plugin last week for an app I am releasing in January.  Could you provide some insights on the future of ad plugins in Corona, such as Fuse, Vungle and others?

Great question - ad plugins as they are offered today will continue to be available to developers (including the Fuse plugin).  

So the fuse plug-in will always be available as it is now? We did a lot of work integrating Fuse into several apps, so we hope this continues to be supported.

Indeed - the Fuse plugin will be available as it is now as we understand that many developers have spent a lot of time integrating the plugin into their apps already (as you have).

What about other ad platforms like admob (I’m using it in many of my apps and I’m quite satisfied)?

I presume they’ll also be available to developers as they’re offered today, but what about future updates? Will other ads platform be available/maintained through third-party plugins, or slowly phased out and being replaced by SuperRewards/Appsaholic?
 

I’ve tried googling for some developers experience on Perk points/SuperRewards/Appsaholic (if someone has already implemented them, how they work, a list of app using those platforms, fillrate, ecpm, if payments are on time and so on), unfortunately couldn’t find anything… so I guess I’ll wait for future blog posts.

Anyway, hope to see Corona grow with this acquisition.

We are tentatively excited and nervous at the news, however, can I make a suggestion? Start charging for the SDK again. 

I can only respond to Glitch Games by agreeing - although I have to say I’m lacking the revenue stream info that you guys have. But I for one am still a bit uneasy with the current state of Corona being free, and still wondering (since the change to free) how Corona would generate its income, especially since I personally would like to continue creating apps that are not app-supported.

I wouldn’t say we have a particularly big revenue stream :slight_smile: We have a relatively consistent one, but by no means big :slight_smile:

I would say though that based on our experience, free-to-develop ( I just made that term up, not sure if there is a real term ) engines will only work if, like their free-to-play app equivalents, there are LOTS of developers/players using it.

If the generally accepted conversion rate is something like 1-2% on apps, I can only assume that the same can be said for engines. That’s fine if you’re the Clash of Clans of engines ( i.e. Unity ) but Corona is fairly niche and, again back to our own experience, so are our ( as in Glitchs’, not the community as a whole ) games. We are only able to make money because of the small market that are willing to pay for our games, if we went free-to-play we wouldn’t have the numbers to make any money off that 1%.

Having to pay for access to Corona will still hurt our bottom line, just like it will with any developer, however it’s a price we’re more than willing to pay to ensure the engine stays around and gets stronger.

Maybe go back to an Indie / Pro licence split like before so the price change doesn’t hit everyone.

Hi Glitch. Fully agreed. For the record, I was referring the Corona’s revenue stream. :slight_smile:

When I was still paying, I felt confident that Corona would (likely) survive because they had steady income. Now that it’s free, I can’t help but shake the feeling that either Corona might go belly up, or I that will one day be forced to incorporate ads into my games, so Corona can get a share of this ad revenue.

Ah right, oops. Please ignore me on that part then :slight_smile:

Yup, completely share those same fears. We’re probably fretting over nothing, but all those fears would be removed if we started paying for Corona again.

I can’t justify a Enterprise license (not for its cost but because I would only use a very small part of it…) but would also gladly pay for a Pro license… basically as it was before the free for all model.
Probably giving away Corona for free was a last resort to acquire more users as possible in the shortest amount of time. But if they are going to keep Corona free it means they are planning to monetize in other ways (forcing ads platform or worse)…
A free starter edition, a moderately priced indie pro and a more expensive full pro (and then the enterprise) would be perfect… but at the same time it’s also true that they have already tried this model and it looks like it wasn’t working.
Let’s see how the situations is going to evolve… And I would also like to see my questions about admob and other ad platforms answered by Perk…

I´m extremly worried  :unsure:

I have huge upcoming contracts and I can´t risk not to be able to update these apps in the future.

Why is Corona pro free?  

If 6.000 developers (only 2% of the reported 300.000 developers!?) would pay $500 for a pro license, that would make $3 million a year. I bet that would help. Enterprise is not needed for most developers so there is a missed income making the pro version free.

My guess is that there were few paying pro subscribers, thats why they didn´t have any choice but to make it free to try to get more developers to use Corona. That seems to have failed since Corona is rapidly acquired between companies like a hot potato. And the low $1.5 million value kind of confirms it.

If there is enough pro subscribers, Corona should do as Unity. The free version is slightly limited and you get a splashscreen “made with Corona SDK, make apps 10x faster”. Free marketing :wink:

But as one of the articles stated “Perk expects Corona to be EBITDA positive by Q4 2016”. That gives me hope  :rolleyes:

For the record, the transaction entails 1.5 million dollars right now, and 1.0 million dollar more over the course of the next 12 months. Although there might potentially be some conditions to the extra million, this does bring the purchase price to 2.5 million dollar.

Whether that is a low or high price, I could not say because I don’t have the necessary business or accounting skills to make such a call.

Just chiming in with my two cents here. Obviously any time there is a change in ownership and/or leadership (and that’s certainly what this is, moreso than with the Fuse acquisition, as Walter is stepping down as CEO), there’s a risk factor. I get it. Like many of us, I’ve put most of my proverbial eggs in the Corona basket - if the platform were to disappear overnight, it would take significant time, energy, and possibly money to retain my ability to quickly produce apps. So I share concerns about the future of the SDK. But I’m remaining optimistic about this change, and here’s why:

1.) I’ve been using Corona for just about 5 years now, and there have been lots of potentially game-ending changes in that time: Carlos (Walter’s co-founder) leaving, the addition of Enterprise (which many worried signaled the end of SDK support), the Fuse acquisition, going free, etc. Any guess what? The platform has only gotten better and better. Pick any 12-month period in the platform’s history and you’ll only see forward progress. No serious dips in quality or service to the community, even during the events mentioned above. To put it bluntly, they’ve got a good track record of not only surviving these changes, but growing through them. Could that record get screwed up here? Sure, but looking at the history, the safe bet is on survival.

2.) Charles McKeever (aka Corona Geek), who is an insider but also a genuine community member, is on-board with it. He’s optimistic about what this change means for the platform, and I trust him. You should too.

3.) Before you get worked up over the (potentially) low selling price of 2.3 million, keep in mind that (unless I missed something) the financial terms of the Fuse acquisition were never disclosed - probably because Fuse is privately-held and VC-funded. Which brings me to…

4.) Perk is publicly-traded, and profitable. Roj is Perk’s founder, but he’s not its owner. He has to answer to shareholders, who expect him to be a good shepherd of their investment. And given that the company is in the black, it seems like he’s doing a good job. He’s got real skin in the game to make sure that Corona thrives. And speaking of skin in the game…

5.) Perk actually USES the platform. So it’s not just a cold investment for them. So in the same way that Unreal Engine is not just a revenue stream for Epic, Corona is part of Perk’s toolchain. Do you think Perk devs have items on the feature request list? How much you wanna bet those features get implemented? So long as Perk’s in-house requirements push the SDK to grow, it’s good for everybody.

6.) New blood can be a good thing. I’m sorry to see Walter go, and while it’s a risk for him to depart, it’s also an opportunity for a new figurehead to make bold changes. @Roj: can you give any details for Perk’s executive search plan?

If it sounds like I drank the Kool-Aid, rest assured that I haven’t. I’m just optimistic, and I think there’s genuine reasons to be so. There’s a real possibility the whole thing could go belly up. But guess what? In today’s “app store economy,” that was already a real risk.

Sorry for the long post. TL;DR: Welcome Roj! You just bought a company with an active, helpful and friendly internet community (THAT’s a rarity). We’re happy you’re here but understandably skittish when our favorite platform changes. Please chime in often. We’d love to hear what you’ve got planned. :slight_smile:

+1 for paying for a Corona license. If it means I won’t lose two years of development – after quitting my job to produce apps in Corona full time – then I will gladly pay.

Also, it is reassuring to hear that ad plugins will still be supported. Ads are core to my monetization model, and I am going to be relying on rewarded video interstitials. But please consider expanding support for other ad networks (such as Chartboost). It’s really disconcerting to see the choices for ad networks dwindle.