$10 eCPM GUARANTEED. Meet RevMob!

Im not sure what version am using actually but am seeing these same things (about not showing Ads at real-time development test on Coronas simulator) but going back some RevMob`s SDK version I do get Ads displaying in the simulator.

So, with the actual RevMobs SDK version are we still able to see the Ads displaying at the coronas simulator at the development phase (BTW it is VERY necessary IMHO)?

I hope that there is no change about this going on with RevMob.
Thanks,
Rodrigo. [import]uid: 89165 topic_id: 25797 reply_id: 124797[/import]

Hey folks,

when using 3.3.1 I’m getting following error [not always, intermittent]:

[RevMob] Install received.  
Tue Sep 18 21:29:30 2012 DEBUG lstn adReceived  
[RevMob] Ad received  
Tue Sep 18 21:29:30 2012 DEBUG lstn adReceived  
Tue Sep 18 21:29:30 2012 DEBUG lstn adClosed  
Tue Sep 18 21:29:31 2012 DEBUG Username: nil  
Runtime error  
 /Users/krystian/projects/archer/dist/revmob.lua:435: attempt to call method 'toFront' (a nil value)  
stack traceback:  
 [C]: in function 'toFront'  
 /Users/krystian/projects/archer/dist/revmob.lua:435: in function   
 ?: in function <?:229>  

lstn log lines are just my debugs from a listener sent as a parameter to showFullscreen function.

It’s easily to reproduce:

  • show fullscreen
  • activity indicator will show up
  • start clicking on the spot, where X button shows up usually
  • when the ad shows up you will close it immediately and this error will show up. [import]uid: 109453 topic_id: 25797 reply_id: 124412[/import]

Hmm, we’re having a bad start with RevMob. These are the stats so far today, it’s been live for 8 hours, on Android only:

Date: 2012-09-18
Impressions: 68,381
Clicks: 6,838
Installs: 17
IR: 0.25%
CTR: 10.00%
eCPM: $0.01
Revenue: $0.85

If this is how it’s going to be, we’re leaving RevMob immediately. eCMP of 0.01 USD is 1000 % lower than your launch guarantee, and also much lower than AdMob. [import]uid: 21746 topic_id: 25797 reply_id: 124430[/import]

That is staggeringly bad. I have made $250 from 40,000 impressions on a good day. Which markets are you big in? I ask because even 17 installs should get you at least $17, if not 2-3 times more. [import]uid: 93133 topic_id: 25797 reply_id: 124434[/import]

Oh…just noticed it’s android. I gave up with android, CTRs, install rates, CPI were all terrible. [import]uid: 93133 topic_id: 25797 reply_id: 124435[/import]

Ok, here are some updated numbers from our side. At the moment, the only advice I can give to those of you wondering about installing RevMobs SDK is: Don’t do it! AdMob has around 10 times better revenue, and the eCPM on Android is around $0.15.

Day Impressions Clicks Installs IR CTR eCPM Revenue
2012-09-20 285,157 26,271 46 0.18% 9.21% $0.02 $4.93
2012-09-19 282,034 27,203 67 0.25% 9.65% $0.04 $10.35
2012-09-18 98,463 10,137 30 0.30% 10.30% $0.01 $1.35

If you add in that the SDK is extremely buggy, makes the app crash quite often, and is way over-engineered (it could have been done so much easier and safer), being updated several times per week, RevMob is not a viable option at the moment.

On top of that it’s always showing the same, ugly and stretched fullscreen ad in both Android and iOS - so a user that clicked and installed once wont ever know that if he clicks again, another app will show up. Always showing the same ad is far from the smartest move, RevMob.

We’ve implemented our own ad system now and will sell the banner space and take-overs/fullscreens directly to advertisers instead, since Corona is completely unusable when it comes to monetizing options. 1.5 years ago, monetization was the most important focus area for Ansca (I specifically remember Carlos writing about it), but they failed already then to come up with something good, and since then they haven’t released anything to help monetization, except from some suspicious partner deals (oh yes, we’ve tried them) that makes no difference for our income, but certainly makes a hog in our funds.

Ayway, too bad with RevMob, we had faith in it… [import]uid: 21746 topic_id: 25797 reply_id: 124826[/import]

yes, android revenue sucks a lot. [import]uid: 90610 topic_id: 25797 reply_id: 124437[/import]

@haakon: i share your experiences with android. but i have to admit that an iOS revmob really performs well. but i am not using the fullscreen ads.

iOS example:

2012-07-26 10,791 4,756 71 1.49% 44.07% $8.46 $91.34

what i also don’t understand:

  • why cant we show a fullscreen picture of the advertised app?
  • why isnt there app rotation?

I mean as you mentioned above, if a user gets directed to a game he doesnt want to install, it makes absolutely no sense to show him that add again. and at least the user should know what game he is taken to…otherwise pure frustration in my opinion and i wouldnt click.

and the high CTR is therefore not relevant at all. i’d rather have only 2% clicking, but those really installing in the end!

and yes, monetization should really be a focus, I share your opinion. there are devs like you and me that run a company and need to have options! [import]uid: 90610 topic_id: 25797 reply_id: 124831[/import]

i think everything depends on ad implementation in particular app. I have gone live few weeks ago and have little impressions compared to yours, but eCPM is always above 10$ on iOS.

app picture is not rotating because it would decrease advertiser exposure in particular time. This way one app can get much higher in rankings when all users are clicking same banner all over again. That is why this is effective for advertiser (not for us) and that is why single installation can be worth more then other networks.

There is no full screen picture because it would show same game all over and therefore decrease eCPM. Showing same image is better when there is no app rotation.

Network is designed to work well for larger farming companies that need maximum exposure in short, particular time to get high into rankings, not just some random downloads. To maximize eCPM we need to make similar apps IN THEME like those that are advertised to maximize IR because CTR is very high.

Tom

[import]uid: 111283 topic_id: 25797 reply_id: 124845[/import]

@Tom: thanks for your input. I am not very sure, but my (maybe stupid) view of the things is like this.

If people see that rather “ugly” fullscreen, most won’t click on it. So maybe they would like the game, but dont click since they dont know what is to expect behind that fullscreen ad. So I lost this one forever.
Another one that doesnt care about that fullscreen ad (free game) will click, get to the store. and dont like the game, and click again on the ad later. he will find the same game again. so i am loosing him too.

and as far as i know, companies like tinyco have a budget and pey per install? that’s all they care? or are there other metrics behind? [import]uid: 90610 topic_id: 25797 reply_id: 124846[/import]

Spent $$$ to make forced installs to rise in rankings in market to get more real exposure to get real users that will spent money on iAP to get more $$$, return to Spent $$$.

One dollar spent on install means (theoretically) increase in rankings by 0.001 point, that gives exposure to 10 more people that 2 of them could spent a dollar on iAP.

That is all about.

Tom

[import]uid: 111283 topic_id: 25797 reply_id: 124849[/import]

@haakon 30 installs and $1.35 in revenue. That’s less than 5 cents an install. Revmob usually pays at least a dollar an install. You definitely got the short end of the stick sorry to hear, hope they have a good reason. [import]uid: 75779 topic_id: 25797 reply_id: 124855[/import]

I have emailed with them before we used their API, and they more or less guaranteed 4 dollars/install on Android and 10 dollars on iOS. Then it turns out the reality is 5 sents on Android. We havent tested iOS yet, but I see no reason to waste any more time on this ad provider for now. Their SDK constantly crashes our game, and it’s due to the over-engineering put into their SDK. I mean, WHY would anyone want to do threading and coroutines in Corona to show an ad? Seriously… :slight_smile: So until they get their feet back on the ground and create a simple, stable and safe SDK that is not updated 10 times a week, we’re off. Seeing our app crash every 2 minutes because of having Revmob going is not cool. [import]uid: 21746 topic_id: 25797 reply_id: 124857[/import]

Hi again,

I’m using listener to listen for adClosed event to control flow of my app.
The problem I face, is that often I switch scenes using director when I get this event.

I’m wondering, why do you use timer.performWithDelay to call Fullscreen.release function?

timer.performWithDelay(Fullscreen.DELAY, Fullscreen.release)  

What’s the rationale behind it?
When I simply call the Fullscreen.release I’m not getting the error I get when using the timer.
I’m sure you put it there for a reason, that’s why I’m asking :slight_smile: [import]uid: 109453 topic_id: 25797 reply_id: 124489[/import]

I’ve noticed that there’s a new “Placement” Button next to my apps now. But there’s no explanation as to what it does, AT ALL. You guys should try a little harder or just try with keep the developer up to date. With updates to the SDK & site changes. We as developers love detailed information.

@haakon i too had a hard time with the android market> this was actually due to revMob releasing a buggy SDK update that would crash the ( android only ) at start. Once i waited another day for the next RevMob fix / update. I got it working once again.
In a nut shell what i’m seeing is:
Android eCPM $1.66
IOS eCPM $60.00 and that is on a bad day. I’ve got up too $120 eCPM in a day.
With high visibility of ad’s, and a “more games” button on the main menu.
Not sure which one is getting more actions. No way for me to track that on the revMob site…
iOS link http://itunes.apple.com/us/app/i-qube-math/id546787662?ls=1&mt=8
[import]uid: 2165 topic_id: 25797 reply_id: 124541[/import]

My stats with revmob. Android sucks :frowning:

ECPM REVENUE

Birds & Cages $5.96 $90.32
http://itunes.apple.com/en/app/birds-cages/id546124124?mt=8
Birds & Cages $0.83 $2.18
https://play.google.com/store/apps/details?id=br.com.jobegames.birdsandcages

Cage Rain $13.59 $19.96
http://itunes.apple.com/au/app/cage-rain/id555590318?mt=8&ign-mpt=uo%3D2
Cage Rain $0.00 $0.00
https://play.google.com/store/apps/details?id=br.com.jobegames.cagerain
[import]uid: 54188 topic_id: 25797 reply_id: 124545[/import]

@syoes - how on earth are you getting eCPM of $60+ ?

Mine has always been around the $2-3 mark since I started 3 months ago. How many impressions is that based on?

This is my data for one of my apps for the last week:

Day Impressions Clicks Installs IR CTR eCPM Revenue
2012-09-19 7,608 1,354 17 1.26% 17.80% $2.74 $20.85
2012-09-18 18,972 3,341 32 0.96% 17.61% $2.32 $43.93
2012-09-17 19,453 3,391 24 0.71% 17.43% $1.85 $35.90
2012-09-16 22,693 4,317 56 1.30% 19.02% $4.39 $99.68
2012-09-15 21,598 4,145 40 0.97% 19.19% $3.79 $81.84
2012-09-14 19,858 3,684 32 0.87% 18.55% $2.61 $51.82
2012-09-13 19,956 3,531 19 0.54% 17.69% $1.48 $29.53
2012-09-12 20,240 3,525 20 0.57% 17.42% $1.77 $35.77

Still nice money but I wonder what I’m doing wrong to have a relatively low eCPM compared to yours.

I show the full screen ad on start up, and probably every 5 minutes of gameplay - any more and my users complained the ads were too annoying and I got bad reviews.

Maybe I should not worry so much about annoying my users… [import]uid: 93133 topic_id: 25797 reply_id: 124547[/import]

Recently there were days with average installs from 0.07$ to 8$ to it depends on current advertiser traffic (which is somehow limited sometimes, mainly at the beginning of the week) on iOS platform.

But the true is that SDK is completely overdone. Is there is a contest for the most complex code from ad provider or something :slight_smile:

Tom [import]uid: 111283 topic_id: 25797 reply_id: 124985[/import]

Hi Gui,

Is it possible to get an update to developers on the recent RevMob’s performance. I have an iOS app with both fullscreen ads - showing rather constantly – and an openLinkAd. The ECPM has been declining recently and today I am getting the ECPM of around $1.5. I’ve noticed that there are no more $0.02 installs, but most of the installs are $0.30-$0.50.

Do I understand correctly that the numbers depend on the bids by advertisers, and at this point advertisers are not willing to spend more than the above numbers. An update on the recent developments would be really helpful, as developers are now struggling with the new App Store in iOS 6, and of course, the decline in ad performance does not make the life easier.

Thank you. [import]uid: 173746 topic_id: 25797 reply_id: 125022[/import]

@levadmob – eCPMs have been really high lately. Can you send per e-mail (gui@revmob.com) in which countries and devices you get most of your traffic? And also, the link to your app? Thanks! [import]uid: 137117 topic_id: 25797 reply_id: 125060[/import]