Afraid to Update iOS Apps

I heard people are afraid to make Updates to their app on the App Store. Why? Is this because if it gets rejected they remove your entire app from sale? Wouldn’t  your app still be for sale only the binary submitted would be rejected?

The only time I think you would run into problems is if Apple changed the rules (say they used to allows with blue guns and now they dont allow blue guns), and you bring your app to their attention with an update, they might do that, but if you’re being rejected because of a bug or some other issue, it should not impact your live app.

Rob

A lot of devs are also wary of updating because Apple only shows reviews for your “current version” by default. So if you’ve got lots of five-star reviews for your previous version, once you update you’ll have to re-earn positive reviews if you want them to be easily seen by the user (they can still see reviews for “all versions,” so your old reviews don’t disappear permanently, but that requires an extra step that most users won’t take). On the flip side, if you’ve got lots of one-star reviews, then an update can also be a good way to minimize their impact on attracting new users.

I’ve personally seen download rates drop measurably after an update, only to rebound to their previous levels after the new version accumulates positive reviews.

So this has nothing to do with a rejection, but it is something to consider when you are planning an update.

Very good point Jason!

The only time I think you would run into problems is if Apple changed the rules (say they used to allows with blue guns and now they dont allow blue guns), and you bring your app to their attention with an update, they might do that, but if you’re being rejected because of a bug or some other issue, it should not impact your live app.

Rob

A lot of devs are also wary of updating because Apple only shows reviews for your “current version” by default. So if you’ve got lots of five-star reviews for your previous version, once you update you’ll have to re-earn positive reviews if you want them to be easily seen by the user (they can still see reviews for “all versions,” so your old reviews don’t disappear permanently, but that requires an extra step that most users won’t take). On the flip side, if you’ve got lots of one-star reviews, then an update can also be a good way to minimize their impact on attracting new users.

I’ve personally seen download rates drop measurably after an update, only to rebound to their previous levels after the new version accumulates positive reviews.

So this has nothing to do with a rejection, but it is something to consider when you are planning an update.

Very good point Jason!