I just got an email from AdMob about their new “Large Anchored Adaptive Banners.” Apparently, they updated the algorithm to allow banners up to 100px high (instead of the usual 50px) to fit modern screens and, more importantly, to show video ads. They are claiming a 10-15% eCPM boost with this.
The email says that to get this working, we need to use a new API method called getLargeAnchoredAdaptiveBannerAdSize (on Android) or getLargePortraitAnchoredAdaptiveBannerAdSize.
Does anyone know if our current AdMob plugin supports this yet? I’m already using admob.height() to position my banners, but I’m still only seeing the standard 50px ones. I’m not sure if the plugin needs an update to call this new “Large” method or if it’s supposed to be automatic.
If it’s not supported yet, are there any plans to add it? That 15% revenue jump sounds pretty good for everyone.