Experience with keywords for admob.load?

Solar2D Monetization (in-app purchases, ads, etc.)
#1

Does anyone have experience using keywords for admob.load() ?

In the description it reads:

“An array of strings to be given to the AdMob request to use as keywords. Specifying keywords may increase your CTR.”

We want to use this but haven’t done it before. What kind of keywords are working and what do we have to think of when using it?

Does anybody have a sample for how this array can look like maybe?

Any help welcome!

Thanks!

#2

Anyone?

Do I just put a list of keywords in? What about localization for keywords? What is admob looking for?

When using the keywords in a game does it make sense to use a string like “game,games,action,arcade,casual,…”?

Any help and ideas welcome!

#3

Here is an example (might contain typos):

admob.load( "banner", { adUnitId="test\_id", childSafe=false, designedForFamilies=false, keywords={"golf", "handicap", "regrip", "birdie"} } );

An array means a numerically indexed table in lua (so a list of values rather than key-value pairs. Hope that helps.

#4

Also, be aware, that your CTR might increase but your fill rate might decrease. So, handle with care  :slight_smile:

#5

Anyone?

Do I just put a list of keywords in? What about localization for keywords? What is admob looking for?

When using the keywords in a game does it make sense to use a string like “game,games,action,arcade,casual,…”?

Any help and ideas welcome!

#6

Here is an example (might contain typos):

admob.load( "banner", { adUnitId="test\_id", childSafe=false, designedForFamilies=false, keywords={"golf", "handicap", "regrip", "birdie"} } );

An array means a numerically indexed table in lua (so a list of values rather than key-value pairs. Hope that helps.

#7

Also, be aware, that your CTR might increase but your fill rate might decrease. So, handle with care  :slight_smile: