How to tell which adMob ads type (banner or interstitial) makes the most money?

Hello guys,

Brand new to adMob network and i have a lot of questions :slight_smile:  Sorry :frowning:

1- I am wondering if it is possible to see which makes the most money (banner/fullscreen) looking at the adMob dashboard? I am using both in my new app but I cannot tell where the $ is coming from (banner or fullscreen?) The reason I am asking is that I am not sure if it worth it to bother my customer with a full screen ad if the banner is making most of the money. I suspect it is the case since I have lot more impressions in the banner area than fullscreen. The reason is simple, I show a full screen randomly (using math.random(1.3) == 2 then showAds…)

2- I am also wondering about how adMob pays? I am assuming adMob pays with a combination of impression and clicks (or is it just clicks?) Any difference in $ paid between banner and screenshots?

3- I can see that you can filters ads on the dashboard. What do you guys disable on that long list? I have casual game so I really do not want to show something that it is proper.

4- Maybe one more! i can see that there is a lot more networks than admob on the list you can select. Do you guys select all of them? Would that bring more impressions to the app?

THANK YOU for any suggestions!

Mo

Hey Mo,

  1. Are you using 1 or 2 publisher ID (one common for banners and fullscreen, or one for each) ?

I use only one, and i just realized yesterday that the fullscreen impressions are not counted.

Check in “Sites and apps reporting”.

  1. It is unclear if only impressions or clicks. I have days with more money for less clicks and less impressions… Not sure how they calculate that.

  2. I never tried to filter, no idea.

  3. Which list are you talking about? The “ad network mediation”?

Cheers,

Dim

Hey Mo,

  1. Are you using 1 or 2 publisher ID (one common for banners and fullscreen, or one for each) ?

I use only one, and i just realized yesterday that the fullscreen impressions are not counted.

Check in “Sites and apps reporting”.

  1. It is unclear if only impressions or clicks. I have days with more money for less clicks and less impressions… Not sure how they calculate that.

  2. I never tried to filter, no idea.

  3. Which list are you talking about? The “ad network mediation”?

Cheers,

Dim