Hi, I have a philosophy of work with ads and I want test and share with you.
My philosophy is:
-The user play free to app without ads.
-A tab call “Recommendations” and in these tab the user go to for example Vungle Video.
I think that of this way the people that go to this tab want download the game or at less go prejudiced to download a new game for download and play. I think that install rate can be around 80 - 100% and eCPM very very high. How do you see this philosophy? The user that want play if really want do listen to you before that other app game.
Its a best practice? Why? What do you think? Can Vungle say anything bad like ban for this? I think that is better for they! The user is watching videos and play to the game that they want.
I wait reply ^^
PD: By the way do you know how many is the average CPI of Vungle or which is your CPI average?