Launching over the Christmas period

Guys I’m curious to know when the best time to launch a game is (if such thing exists). Mine will hopefully be ready in the next 4 weeks which pushes us real close to christmas. I’m wondering if sales are affected by seasonal things in my head people are busy, spoending money elsewhere etc. but also come January there will be a whole handful more mobile users with their shiny new iphones etc.

What do you think? [import]uid: 148866 topic_id: 32961 reply_id: 332961[/import]

I can only speak for my iOS and Amazon apps.
Sales spike significantly right after Christmas and continue to sell above average up until the end of January, so you should definitely get your apps approved soon.
Beware that iTunes Connect will have their yearly shut down between December 21-28 this year, so you must have your apps *approved* before then to take advantage of the holiday sales.
To be on the safe side I’d recommend submitting to Apple no later than December 10th for this reason.

[import]uid: 70847 topic_id: 32961 reply_id: 130902[/import]

Interesting info. I hope I will be ready on time… EEEK.
I did see Apples shut down information which is another week out the window!! [import]uid: 148866 topic_id: 32961 reply_id: 130904[/import]

I can only speak for my iOS and Amazon apps.
Sales spike significantly right after Christmas and continue to sell above average up until the end of January, so you should definitely get your apps approved soon.
Beware that iTunes Connect will have their yearly shut down between December 21-28 this year, so you must have your apps *approved* before then to take advantage of the holiday sales.
To be on the safe side I’d recommend submitting to Apple no later than December 10th for this reason.

[import]uid: 70847 topic_id: 32961 reply_id: 130902[/import]

Interesting info. I hope I will be ready on time… EEEK.
I did see Apples shut down information which is another week out the window!! [import]uid: 148866 topic_id: 32961 reply_id: 130904[/import]