I’m using banner ads in my app and was wondering if there were any networks that pay on an impression basis as opposed to a click basis.
If there are, do you recommend using them, or is pay per click a better option?
Thanks!
I’m using banner ads in my app and was wondering if there were any networks that pay on an impression basis as opposed to a click basis.
If there are, do you recommend using them, or is pay per click a better option?
Thanks!
admob gives decent ecpms for banner ads. I think they are some kind of mix between impression and click based. You’ll see a higher ecpm on iOS than you will on android.
admob gives decent ecpms for banner ads. I think they are some kind of mix between impression and click based. You’ll see a higher ecpm on iOS than you will on android.