Hi Guys, the mobile ads are becoming a hot topic here. I was wondering what kind of mobile ad formats are in the trends? Which ad formats or ad types are the most popular and profitable mobile ads and which ones could bring better revenue and high rpm. Or as your experience, which ones have the potentials and most innovative?
I have had the most luck (which is not saying much at all) with interstitial / full screen ads. You can also see that the big players (Zynga primarily) really focus on those types of ads. Assuming that they know what they are doing, which is a good bet, I would say that would likely be the best format for monetization.
A better question might be, how can i use Corona SDK to reliably and seamlessly serve those types of ads. That I do not have the answer to 
I have had the most luck (which is not saying much at all) with interstitial / full screen ads. You can also see that the big players (Zynga primarily) really focus on those types of ads. Assuming that they know what they are doing, which is a good bet, I would say that would likely be the best format for monetization.
A better question might be, how can i use Corona SDK to reliably and seamlessly serve those types of ads. That I do not have the answer to