Ultimate Guide To Mobile App Marketing

General (non-technical) Marketing and Monetization
#1

Hello fellas,

recently I finally managed to publish my blog about mobile game development and marketing. I want to share my experience and help indie developers on their road to successful game publishing. Even we use different framework for game development, I still think you could be interested in my articles. This is my post about different marketing strategies you can use during your game development and launch.

I would like to hear any feedback, as well as feel free to ask questions :slight_smile:

#2

Thanks for the summary! Indeed it covers almost all bases! But I would like to add just a few items:

  • Promoted Tweets / Accounts on Twitter https://business.twitter.com/products/promoted-tweets-self-service can and should be applied to an app’s promotion, given its marketing budget permits. At this point it can’t compete with Facebook Mobile App Install Ads since it doesn’t provide SDK yet. But my gut feeling tells me - wait for couple months more! Back in February of this year during Q&A session at the AppsWorld stage I asked Sean Cook from Twitter about the company’s plans for releasing the similar solution and, even though he didn’t confirm it specifically, he sounded like “We will, but I can’t tell you now” :slight_smile:
     
  • Google AdWords for Video to promote an app’s video demo and approaching YT video bloggers to review your app
     
  • ASO for the App Store is a bit different from ASO for Google Play since the latter doesn’t take the keywords into account for an app’s ranking calculation, even though you do need to provide a set when you submit an app.

Artyom Diogtev,

Head of Social Media

http://comboapp.com

#3

Good post!

#4

Thanks for the summary! Indeed it covers almost all bases! But I would like to add just a few items:

  • Promoted Tweets / Accounts on Twitter https://business.twitter.com/products/promoted-tweets-self-service can and should be applied to an app’s promotion, given its marketing budget permits. At this point it can’t compete with Facebook Mobile App Install Ads since it doesn’t provide SDK yet. But my gut feeling tells me - wait for couple months more! Back in February of this year during Q&A session at the AppsWorld stage I asked Sean Cook from Twitter about the company’s plans for releasing the similar solution and, even though he didn’t confirm it specifically, he sounded like “We will, but I can’t tell you now” :slight_smile:
     
  • Google AdWords for Video to promote an app’s video demo and approaching YT video bloggers to review your app
     
  • ASO for the App Store is a bit different from ASO for Google Play since the latter doesn’t take the keywords into account for an app’s ranking calculation, even though you do need to provide a set when you submit an app.

Artyom Diogtev,

Head of Social Media

http://comboapp.com

#5

Good post!

#6

This is the important guide but basic guide too. And creating a Mobile app marketing strategy and its fine execution to make a buzz around your app and to create large number of users and Sales, this is the main factor and what are the main elements to reach ther?
 

#7

This is the important guide but basic guide too. And creating a Mobile app marketing strategy and its fine execution to make a buzz around your app and to create large number of users and Sales, this is the main factor and what are the main elements to reach ther?
 

#8

Everything you have described on mobile app marketing guide is wonderful but, now a days most of the people are looking for app success and that is possible when you follow right steps for mobile app marketing. I share one ebook please check out this here: http://portfolio.openxcell.com/resources/compilation-best-app-marketing-techniques.html download this & follow all techniques described in this ebook. I sure you will achieve success in app marketing.

#9

Everything you have described on mobile app marketing guide is wonderful but, now a days most of the people are looking for app success and that is possible when you follow right steps for mobile app marketing. I share one ebook please check out this here: http://portfolio.openxcell.com/resources/compilation-best-app-marketing-techniques.html download this & follow all techniques described in this ebook. I sure you will achieve success in app marketing.

#10

The link I’m getting from the OP is erroring out.

#11

The link I’m getting from the OP is erroring out.