Hello
I want to start small discussion regarding app promotion.
The question is: wjen do you release your app - where do you promote it and what is the result of such promotions? Is it effective for you?
Our latest experience.
For the last couple of months I’m investigating how we can promote our app by submitting its reviews to different resources. The goal (of course ) to spend $0.00 and to get as much downloads as possible (very similar to one article I’ve found in the web).
We’ve tried following approach (for Android only - for iPhone market experiment has just started):
- Registered at 200+ android and game groups in Facebook
- Twitter (but we dont have many followers yet)
- Android games forums (about 30-40)
- Review sites
One week before the game release we’ve posted a link to YouTube promo video to these Facebook groups. At the same day of release we: a) posted comment on our facebook page and news article on our website; b) posted news to almost all of these 200+ facebook groups (each group has at least 40 users); c) after couple of days go thru the forums list and post the game review with link to Android Market there.
In fact, the results were not very sutisifying.
First of all, it seems like Facebook groups didn’t work at all. Also I’ve noticed that most of the are inactive - they just acceptingg new members and Iwas the only author there
Twitter and Facebook posts - not clear whether someone tried our app the day we have submitted the news.
Forums. We aretracking our posts on different forums on daily basis, and some of tham have more than 1K+ views. But the results are also unclear. Right now we are having 13K+ downlods of our game (moslty from Slideme.org). Despite we put android market link wherever possible we dont have very good results there.
Review sites. We’ve also posted request for request to several review sites and were published on one of them. But it still didnt boost downloads.
The only thing which has increased downlods from android market was a new update about a week ago. But after a while things calmed down and everything is getting slower now.
So let’s share - what is your experience in app promotion? What resources (forums, review sites, etc) are you using and what approaches you think effective/ineffective? [import]uid: 67485 topic_id: 13599 reply_id: 313599[/import]