In our last version of full screen for Android we have decided to remove the skip button from the screen to increase CTR for the developers. Users can click on “back” button from the device itself. On iOS the CTR is relatively higher than on Android, and the eCPM is correlated to the CTR. So this step was made to increase developer’s revenues
Feel free to contact me for further questions
orly [at] inner-active [dot] com [import]uid: 109623 topic_id: 20152 reply_id: 80342[/import]